Our Product
Every product we create must speak to our F’s: fun, fashionable, functional, and ‘ffordable. (We like F words.)
In 2015, goodr was created to solve a problem: running sunglasses were expensive, ugly, and over-engineered. To solve this, we set out to design a pair of running sunglasses that were affordable, stylish, and all performance. (Hold the B.S., please!). And so, goodr was born. BOOM. Problem solved. You're welcome.
How goodr is Changing the Active Eyewear Game
Every product we create must speak to our F’s: fun, fashionable, functional, and ‘ffordable. (We like F words.)
Creating connection is at the forefront of our marketing efforts. We’re recklessly committed to fun… blah, blah, blah, sunglasses. And so is our content.
We exist to give you permission to be unabashedly yourself… unless you’re an asshole.
THE SUNNIES THAT STARTED IT ALL
The CULTURE goodr Podcast gives you an in-depth look into the goodr-verse. Although it may seem like we slam margaritas all day– we don't. We work even harder than we play and we're always evolving based on what we learn. Each week, goodr CEO Stephen Lease and Head of Learning and Development Shaun Tinney bring you a topic or guest that will show you how we grew a thriving startup that puts people first (and how we f*cked up along the way so you can avoid it.)
Ever wonder where names like Nessy’s Midnight Orgy or Whiskey Shots with Satan come from? Well, you’re in luck!!! Every pair of goodr sunglasses has its very own origin story on our blog goodrTIMES. Get the dirty deets behind some of your favorite pairs now…